a multidisciplinary designer focused on experiential storytelling, visual systems, and brand experiences




COCO BRANDS - Licensed Graphics & Packaging Design


Roles: Packaging, Campaign Design & Apparel Graphic Designer

CoCo Brands is a leading product development company specializing in stylish, trend-forward licensed merchandise. Known primarily for its expertise in sleepwear and loungewear, CoCo partners with some of the world’s biggest licensors—including Warner Bros., Nickelodeon, South Park, Strawberry Shortcake, NBC, Bratz, and Betty Boop—to bring beloved characters to life. 

Products distributed through major retailers including Urban Outfitters, Macy's, Burlington, Marshalls, TJ Maxx, Winners, and YM Inc..





COCO BRANDS - Licensed Graphics & Packaging Design


Roles: Package, Campaign Design, Apparel Graphic Designer

CoCo Brands is a leading product development company specializing in stylish, trend-forward licensed merchandise. Known primarily for its expertise in sleepwear and loungewear, CoCo partners with some of the world’s biggest licensors—including Warner Bros., Nickelodeon, South Park, Strawberry Shortcake, NBC, Bratz, and Betty Boop—to bring beloved characters to life.

Products distributed through major retailers including Urban Outfitters, Macy's, Burlington, Marshalls, TJ Maxx, Winners, and YM Inc..










My work focuses on package design and all-over prints (AOP), as well as placement graphics such as rubber prints and woven patches. Developed a retail-ready visual system for licensed apparel and packaging across multiple consumer touchpoints. The project translated recognizable entertainment IP into cohesive graphics for garments, packaging, and in-store presentation while balancing trend relevance, production requirements, and brand consistency.
 
Packaging & Campiagn Design

For the 2026 Valentine’s Boxer Brief Gift Box collection, we created a pop-up shop experience inside TJ Maxx featuring a special edition men’s boxer brief collection. I designed four chocolate-inspired packages featuring Halloween II, South Park, Scooby-Doo!, and Looney Tunes. Using a playful pink and red color palette to celebrate Valentine’s Day, each package highlights its own characters through a distinctive visual identity while remaining cohesive as part of the larger collection. An “unwrapped chocolate” edge detail reinforces the confection-inspired concept and ties the series together, creating a fun, collectible, and gift-worthy experience for loved ones.






Holiday Hard Box Collection

A holiday hard box packaging collection designed to extend beyond single-use gifting. The packaging transforms into a reusable collectible object that becomes part of the consumer’s seasonal decor and personal collection.



Novelty Packages


Apparel Design


We explore a range of fabrics, focusing on hand feel, durability, and cost to ensure both comfort and commercial viability for our buyers. Our product range spans multiple categories, including sleepwear, intimates, boxer shorts, robes, rompers, scrubs, and coordinated sets, allowing for diverse silhouettes and material applications across seasonal collections.




Spring 2026 Apparel CAD Development
Featuring licensed collections including Bratz, Strawberry Shortcake, Betty Boop, and Peanuts.